Experienced Business Strategy Analyst with 4+ years of expertise in SaaS companies. Skilled in Business Strategy(Sales & Product), Data Analytics, Agile Development, and Design Thinking. Proven track record of using data-driven insights to optimize processes and drive performance improvements. Eager to contribute analytical and strategic expertise to help organizations achieve operational excellence and growth.
• Lead data-driven analysis and strategic management of key business functions, including account transitions and performance evaluations across multiple teams and leadership levels.
• Monitor and evaluate performance metrics for customer units, market units, teams, and leadership, providing insights to drive operational improvements and optimize resource allocation.
• Ensure data integrity and accuracy in key business systems (e.g., Salesforce), leading to more reliable forecasting and operational decision-making.
• Design and implement dashboards and reporting systems to provide real-time insights into business performance, pipeline tracking, and operational trends.
• Collaborate on revenue forecasting for the EMEA region using bottom-up methodologies, aligning financial goals with market and business dynamics.
• Led requirements gathering and documentation to develop a new tender tool, coordinating with engineering, sales, and business teams.
• Integrated digital solutions like SQL Oracle Developer,Power BI and Power Apps to connect data sources and improve response time by 15%, enhancing operations and decision making.
• Conducted research and crafted business requirements documents (BRDs)to define innovative features for the tender tool.
• Engaging in extensive research to explore innovative features for the tender tool.
• Responsible for specifying digital needs using Office 365 features such as Power Bi, Power Apps, SQL Database and implementing connections with existing engineering data-marts and Salesforce.
• Developed a Minimum Viable Product (MVP) for the tender tool.
• Collaborated with engineering,sales, marketing, and IT to develop and create appropriate links between them.
• Improved data analytics capabilities resulting in 15% increased productivity and 20% faster reporting.
• Collaborated cross-functionally to enhance customer experience through data-driven insights.
• Maintained expertise in latest data and BI trends and applied them to improve processes and address business needs.
• Maintained current knowledge of technology industry trends through participation in educational opportunities and professional development activities and applied this knowledge when providing solutions to customer needs.
• Amazon Alexa Developer Community-Lovely Professional University
• Enhanced workshop performance through strategic analysis and coordinated student workshops.
• Managing and improving performance in organizations, with a focus on digitalization and User experience.
• Acquired knowledge and skills in analyzing and improving business processes, including problem-solving, requirements gathering, process mapping, data analysis, and project management.
• Hands-on experience with tools and techniques used in the field, with an understanding of the principles of business operations.
• Subjects:- Design Methods for Applied Research , Project Management, Management and Leadership, UX Design, Organizational Data Optimization and Innovation Management, Internet of things and more.
• Electronics and computer science (Internet of things- IoT).
• Created intelligent home automation and security system prototype as the final capstone project.
• Completed training in Data Science with Python and worked in many projects within university.